4 ways to measure the impact of training

Measure the impact of training with these trends

Measuring and demonstrating the value and impact of training, both in terms of its fiscal impact and its impact on building a more inclusive, engaged and high-performing hybrid workforce, has become critical for organizations that invest steadily in training every year. and development programs . In today’s dynamic, fast-paced and hybrid work environment, it is necessary to assess the business impact of these trainings.

Such insights can help organizations determine which training and development programs are aligned with business goals and update/modify those that are not. Unfortunately, aspirations to evaluate the effectiveness of training program implementations have inherent organizational challenges that stand in the way of the fulfillment of those aspirations.

Here are some of the critical challenges L&D leaders face as they take initiatives to evaluate training effectiveness:

  1. Inability to link training to talent development, performance and results
  2. Lack of the right framework and methodology
  3. Lack of the right tools and technology to collect data
  4. Lack of internal capacity and a comprehensive strategy to drive this mandate

Below are some strategies that will be critical for L&D teams this year to measure the impact of training on both the business and employees.

Trend 1: Training evaluation frameworks

9% of organizations surveyed saw no need to link training-induced behavioral changes to business performance. 74% of organizations want to make a stronger link between learning and performance. – Research assignment from the Brandon Hall Group

It is critical for organizations to evaluate whether training and development programs meet expected business goals and learning outcomes to prove and improve effectiveness. Given the ever-changing workplace situation, employee engagement is no longer an HR function, but relies on learning and development initiatives aligned with employees’ self-development goals.

A conservative approach to knowledge assessments, end-of-course surveys, assessments and recommendations tailored to the Kirkpatrick model may not be enough. There should be a robust training evaluation framework that starts before training is rolled out. From TNA and LNA to identifying L&D and the learning and business metrics to measure, to implementing recommended learning strategies that can address the identified metrics, and ultimately determining student gains, behavior change and profit for business . The loop is closed by proving that the training was aligned with the goals or by updating/adjusting training for the future.

Trend 2: persona-driven learning and performance ecosystems

Spending on employee experience platforms and associated training exceeds $200 billion. – Josh Niezen [1]

Driven by the need to keep a hybrid workforce engaged and connected, learning strategies must be designed with a learner in mind. Persona definition using qualitative research can serve to represent a large group of learners and tailor the appropriate strategies to meet their learning needs. In addition, this helps companies to make learning an integral part of the organizational culture.

Defining learner personas helps identify gaps, motivations, learning preferences, and learning scenarios that support the creation of role- and goal-driven learning and performance ecosystems. It makes the employee feel valued and connected to the learning experiences, which can help improve learning effectiveness and enable better proficiency in the digital workplace.

Effective learning ecosystems include a mix of formal, informal and experiential learning, using a wide variety of tools and modalities to meet the needs of both the learner and the company.

Trend 3: Link training to student performance, business results and talent retention – ROI, ROE, TTP

72% of L&D leaders agree that L&D has become a more strategic function within their organization. – Workplace Learning report from LinkedIn Learning

When employees train often and learn effectively, the results are usually reflected in the performance of the organization. There is also a mountain of research-based evidence linking effective training to exceptional performance. If L&D managers want to secure ongoing funding for their learning initiatives, linking training to performance, business outcomes, and talent retention through specific metrics can help justify program spending and the continued need for those programs.

Equally important is having one defined method to measure the impact of training. Measuring the Return On Investment on training is often an elusive goal, but nevertheless crucial. The key is to identify business KPIs impacted by the training and find an ideal ratio between the training spend and the impact on the KPI. An alternative method is to measure Return On Effectiveness (ROE), which is a more practical way of determining effectiveness and linking training to performance and business results. An example of this is linking completed training and certifications with a higher volume of skilled labor, lower recruitment costs and better retention. There are a few more methods, such as time-to-productivity and time-to-performance, that can be used to link training to actual learning and development in the workplace.

Trend 4: Learner Analysis

Companies using advanced people analytics are 4.3 times more likely to create a sense of belonging and 4.8 times more likely to engage and retain employees. – HR forecasts for 2022 by Bersin

With a large remote workforce, the need to analyze their learning patterns and determine the impact of training (both on learners and bottom line) is unprecedented. Therefore, learner analytics becomes an important aspect to invest in.

  • It can provide valuable insights into student behavior to validate what works and what doesn’t.
  • It can provide actionable insights to improve or change the current approach and better align with business objectives.
  • It can also provide clues as to what else could be done to improve student motivation and engagement, and what would facilitate better application of learning.

In the existing complexities of the hybrid workplace, there must be more for analysis learner-oriented and have emotional intelligence to create a sense of belonging, which increases the likelihood of employees being engaged and retained.


Since the pandemic and the resulting shift in how organizations have been rethinking their employee engagement and talent management strategies in recent years, it has become critical for them to use training as a tool to implement these strategies. Therefore, the ability to measure and demonstrate the benefit and impact of training on upskilling and improving productivity, innovation and efficiency for the company and for employees has become even more important. I hope the strategies mentioned in this article help you in your quest to link training to business results.


[1] The Employee Experience Crusade: How Did We Get Here?

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EI is an emotionally intelligent learning experience design agency that partners with clients on their digital transformation journey.

Originally published on www.eidesign.net.