How the Brooklyn Beckham brand has amassed £5 million in just one year as David and Victoria Beckham’s eldest son becomes one of the world’s most sought-after young stars
- He has become one of the most sought after young stars worldwide
- The 23-year-old has landed contracts with Tiffany & Co, Pepe Jeans and BMW
His parents have built a huge fortune by capitalizing on their celebrity – and so it seems Brooklyn Beckham quickly follows in their footsteps.
The 23-year-old – the eldest son of Victoria and David, whose nickname is Goldenballs – has earned £5 million from brand endorsements alone in the past year.
He has become one of the most sought-after young stars worldwide, winning contracts with Tiffany & Co, Pepe Jeans and BMW.
Sources close to Brooklyn say he also makes money from his much-watched cooking videos.
Although the clips have been mercilessly ridiculed by social media followers – an attempt to make a Sunday Roast was criticized because the joint was still ‘raw’ after cooking – they have been viewed by up to five million people.
Brooklyn Beckham, who made £5 million from brand endorsements alone last year, in an ad for Silk Nextmilk
WANTED: Brookyln and wife Nicola Peltz promote jewelry brand Tiffany & Co on Instagram
However, Brooklyn still has some way to go if he wants to match the fortunes of his parents – and in-laws.
The Beckhams have amassed around £370 million, while his wife Nicola Peltz’s family is worth £1.2 billion. Brooklyn’s latest job as an influencer comes after trying to become a football player, photographer and model.
In the past 12 months, he also campaigned on his Instagram account, which has 15 million followers, with the new Japanese sake brand WESAKE, which he co-founded; Twinkly, a lighting brand; Wendy’s burger chain; and Silk Nextmilk, a plant-based milk.
A friend said: ‘Brooklyn is a magnet for brands and he makes a lot of money. It’s unbelievable how much he earns.’
Meanwhile, his 29-year-old actress wife has deals with Hugo Boss and Italian fashion label GCDS Wear.
WANTED: Brookyln and wife Nicola Peltz promote jewelry brand Tiffany & Co on Instagram. Left: The 23-year-old in an ad for Silk Nextmilk