MacBook Pro with OLED screen postponed until 2027
A new supply chain report puts a new date on the calendar MacBookPro with OLED screens, now rumored to arrive in 2026.
In a supply chain report more focused on OLED demand for laptops, there's a little tidbit about the MacBook Pro and when Apple's flagship will get the display technology. The report includes, among other things, the iPad Prowhich, according to the report, will triple the demand for OLED screens in tablets, and in the future will influence competitors' strategies to compete with Apple in this specific market.
What's more important in the report is a prediction for when OLED will appear on the MacBook Pro.
“Apple will likely integrate OLED into its MacBook Pro models as early as 2026,” said Ricky Park, senior director of Omdia. in the report. “This move could lead to a significant increase in OLED demand within the notebook market, which could potentially reach more than 60 million units by 2031.”
However, it is not clear whether Omdia has gained any specific insight from data it has discovered about the release timing. There have been rumors about OLED MacBook Pro models for a while now. And almost all of these rumors have been delayed for a year or more, regardless of when the rumor was made.
Give OLED screens higher contrast ratios And because they don't require a backlight, they are thinner and consume less power than current displays. It was previously reported that Apple would release a MacBook Pro with an OLED screen in 2024.
Reporting that Samsung Display would be the exclusive supplier, a rumor pushed the release back until 2025. Another supply chain report from February said the migration would not happen until 2027.
A migration to OLED for the MacBook Pro is obvious. While they currently use LCD, OLED offers advantages in response time and contrast ratio.
However, due to the higher production costs associated with OLED, the switch from LCD to OLED can only be considered if there is substantial consumer demand to support it. Apple's release of the technology before the Mac to the iPad may be intended to gauge consumer interest in potentially paying more for the technology.
LTPO displays are commonly found in high-end smartphones and smartwatch models. Apple uses the technology in iPhone, Apple Watch – and now iPad Pro.