EE revealed that festival attendees at this year’s Glastonbury used a record amount of mobile data as thousands shared photos and videos of their favorite performances.
The network states that data consumption has increased significantly by 76% compared to the last event before Covid in 2019.
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In total, the company alone processed 182 terabytes of data.
That’s the equivalent of viewing 7.2 billion Instagram posts over the weekend and downloading the Beatles hit Hey Jude 5.4 million.
Demand is skyrocketing as attendees increasingly share the content of big events on social media.
Glastonbury’s technology partner EE has also released a festival planning app.
The company said 5.6 million performances were added by users.
And the most popular was Diana Ross, who was selected by 53,000 fans.
The festival also starred Billie Eilish, Paul McCartney and Kendrick Lamar.
A total of about 193,000 devices have downloaded the app, 39,000 of which are watching at home.
“It’s no wonder that the demand for data is increasing every year as festival attendees have many new and exciting ways to share their Glastonbury experience with friends and family,” said Pete Jeavons of EE. I am saying...
“This legendary festival is one of the most exciting places on the planet for music fans. Our data shows that people use our technology to get the most out of their time at Worthy Farm. It shows that they are particularly enthusiastic, to see how many people have benefited from being able to plan their lineup and catch their favorite artists. “
EE also had a charging tent for anyone to turn on their smartphone.
It was used by about 12,000 people during the festival.
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