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Today, Google has released a blog post announcing some important changes to Password Manager. The new changes will allow users with multiple passwords for the same site or app to automatically group them on Chrome and Android devices.
At the same time, when entering a password into an online account, a feature called password checking alerts users of credential leaks and password vulnerabilities or reuses, and gives them the option to change their passwords.
This means that users have the opportunity to automatically protect weak passwords that could be hacked.
In addition, this change not only allows users to create strong unique passwords across platforms, but also allows Android users to create shortcuts to password managers on the home screen, allowing them to access passwords with a single tap. Will be.
The announcement came when a panic on compromised credentials reached a critical point in Verizon’s 2022 Data Fraud Investigation Report, emphasizing that compromised credentials account for nearly 50% of data breaches. rice field.
These changes to Password Manager are for password-based security, as FIDO’s passwordless move is fully underway and providers such as Microsoft, Google, and Apple have promised to roll out passwordless authentication options. It provides a welcome intermediate step for users who are still dependent.
A new feature in Password Manager is to flag insecure passwords and provide automatic support for changing passwords, reducing the risk of passwords being compromised by malicious attackers. ..
As Google researchers wrote in a post on the company’s announcement blog, “A strong and unique password is the key to keeping your personal information online and secure. Therefore, Google Password Manager is a computer or mobile phone. Helps you create, remember, and autofill passwords on the Chrome web, your favorite Android and iOS apps. ”
“Google Password Manager can create strong passwords that are unique across platforms, helping to ensure that passwords aren’t compromised when browsing the web,” said the blog post.
Global password management market
Google is one of the leading players in the password management market, with researchers worth $ 1.25 billion in 2020 and until 2026 as more organizations and users look for solutions to manage passwords for online accounts. Is expected to reach $ 3.07 billion.
The organization competes with a variety of established providers, including 1Password, a password manager that allows users to generate unique passwords for online accounts with a single click across platforms such as Windows, macOS, Linux, iOS, and Android. ..
Earlier this year, 1Password raised $ 620 million and achieved a $ 6.8 billion valuation.
Another prominent competitor is LastPass. This allows users to use a random generator to generate passwords and store them in the LastPass Vault. The vault allows users to log in via LastPass Authenticator without the need for a password.
Private equity companies acquired LastPass’s parent company for $ 4.3 billion in December 2019.
Of course, the main distinguishing factor for Google Password Manager is direct links to Chrome and Android users, as well as the broader Google product ecosystem, where these users seamlessly manage and update their passwords for credentials. You can protect yourself from attacks based on.
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