Vodafone Idea (Vi) continuously seeks to increase Average Revenue Per User (ARPU) to maximize mobile revenue. The telco is currently looking for a prepaid marketing specialist for the Punjab Cluster. The candidate applying for the job should know that the location of the job is Mohali. Anandaraman Srinivasan is the Human Resources Manager for the vacancy. In the JD (job description), Vi said it’s an M2 level job.
The aim of the job is to manage and grow prepaid revenue for the Punjab cluster/circle through effective acquisition and user retention strategies.
Vodafone Idea Looking For Prepaid Marketing Position For Punjab Circle
The company’s job posting said that 80% of its circular revenue dependency is dependent on its prepaid business. The role of the prepaid specialist thus becomes crucial as the company seeks to penetrate further into priority markets. The candidate will have to drive and monitor the ARPU and also drive the recovery of a decrepit user base.
But there are a few requirements for the position that the candidate must meet. The person must have an MBA degree from a reputed university with more than 5 years of experience. Furthermore, the person applying must be exposed to 121/CVM process treatment. There is no pay scale stated in the vacancy.
It’s basically a marketing task for the prepaid segment. Vodafone Idea has led quite a few unique campaigns around the prepaid mobile business. But the telco has not been able to generate positive returns due to the fierce competition in the Indian market among the private telcos.
If you are interested in the job, you can contact Vodafone Idea Limited by going to their LinkedIn profile and searching for the job under the ‘Vacancies’ category on the company page. From there you can apply directly.