The world is in the NFT room. From fashion giants to leading automakers, non-replaceable tokens [NFT] have lured the world to cryptovers. Now prominent Italian motorcycle manufacturer Ducati raced into space. The company has decided to deploy the XRP Ledger to do the same.
Earlier today, Ripple, a prominent blockchain company, took to Twitter and announced that Ducati Motor plans to get into Web3.
In the comprehensive blog post, Ducati revealed that it had partnered with NFT solutions, NFT PRO. This platform is expected to help build NFTs. XRP Ledger would come into play later.
All NFT projects would be deployed with Ripple. In addition, technical support would be provided by the “ultra-fast, low-cost and carbon neutral” XRP Ledger.
The latest news comes as no surprise as the NFT industry is quite popular among auto companies. Earlier this year, Lamborghinic† mercedes benz, Ferrari as well as others entered the market.
With its latest move, Ducati aims to introduce the brand to a whole new audience. Speaking of the same, Ducati CEO Claudio Domenicali said†
“It’s also an opportunity to meet and introduce us to a new community of NFT enthusiasts, giving them the opportunity to live unique Ducati-esque experiences and collect the digital assets we’re exclusive to this new dimension. of the brand will develop.”
Is XRP slowly taking over NFT space?
The NFT space is dominated by: Ethereum [ETH]† utilities, Solana [SOL]like cardano [ADA], are emerging as prominent networks in the NFT arena. Several prominent platforms have entered the market using Ripple’s XRP Ledger to do so.
In September 2021, Ripple introduced a Creator Fund that set aside $250 million to aid the uptake of creators in the NFT era. As a result of this, Ripple formed a plethora of high-profile partnerships.
More recently, CrossTower, the prominent crypto trading platform, also partnered with Ripple. Through this partnership, the trading platform plans to add NFTs minted on the XRP Ledger to the cross tower NFT marketplace.
At the speed at which Ripple appears to be moving, XRP Ledger could soon dominate the NFT space.