This story originally appeared on WIRED Italyand is translated from Italian.
The Met Gala is undoubtedly one of the most anticipated events of the year, but this time the music and entertainment celebrities who graced the red carpet had some competition for the public's attention: generative AI deepfakes.
In a after Published this morning on But the image is far from real, as evidenced by a community note attached to the post.
Not surprisingly, a few minutes after this first photo of the singer at the Met Gala was shared, another one came straight away, on which she wore a bronze-colored corset and a beautiful floral skirt, in perfect Xena style. An outfit that could not go unnoticed if it was actually worn at the event. But how do we know this is one AI generated image and not an actual recording? Because Katy Perry didn't attend the event at all. Still, tweets with images of the singer immediately went viral on X, so much so that the pop star herself liked them.
Perry wasn't the only celebrity to be the subject of Met Gala deepfakes. The same fate befell Rihanna, who did not attend the event but still appeared in social media images wearing an elaborate outfit there. Faked photos of Dua Lipa and Lady Gaga also flooded the internet.
And if you're wondering why, the reason is simple: Generative Artificial Intelligence is now a tool that allows you to easily create and distribute images of all kinds, on every possible occasion. The Met Gala was an obvious candidate for its use, especially considering that fans could dress stars like Katy Perry and Rihanna in the outfits of their choice.