Google completed his acquisition of Fitbit last year and changed it to “Fitbit by Google”, but Fitbit continued to launch wearables as it was before it was taken over. And while customers can currently use Fitbit accounts for new devices and services, this will change in 2023.
Fitbit has updated its support page to reveal that following the launch of Google accounts on Fitbit in 2023, “some forms of Fitbit require a Google account, including to sign up for Fitbit or to use newly released Fitbit devices and functions.”
After launch, however, existing users with Fitbit accounts will have the option to move their Fitbit data to their Google accounts or to continue using the existing Fitbit devices and services with the Fitbit accounts as long as they are supported, which at least at least until early 2025.
Fitbit says Google accounts on Fitbit “will support a number of benefits for Fitbit users, including a single login for Fitbit and other Google services, industry-leading account security, centralized privacy controls for Fitbit user data, and more features from Google on Fitbit.”
If you’re concerned about sharing your fitness data with Google, you should know that Google adheres to the binding commitments it has completed the Fitbit acquisition with global regulators, and therefore will not use the Fitbit health and wellness data for Google Ads.
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