In the context of a continuously declining overall car market, down 18% YoY in July, the Dutch plug-in vehicle (PEV) market has nevertheless continued to grow… even if only by 1% last month. This is mainly due to pure electricity (22% of all new car sales), which grew 13% yoy (on an annual basis) last month. Plug-in hybrids (PHEVs) fell sharply, up 19% year-on-year, to just 2,007 units, which could mean the Netherlands is on the brink peak PHEV. …
Overall, the YTD market share for plug-in vehicles was stable at 31%, but pure electricity gained 1 percentage point (to 20%) while plug-in hybrids lost 1 point (down to 11%). This points to a continued shift in the market towards BEVs. They had 70% of plug-in sales in July, up from the 62% average in 2022.
The Skoda Enyaq won the bestseller race in July, achieving 539 registrations last month. It ended the month at #7 in the overall auto market.
Looking at the remaining positions on the podium, we have the sporty Kia EV6 in second place, with 366 registrations, a best New Year’s Eve, while the Citroën e-C4 EV was 3rd with 312 registrations.
Hyundai’s EV6 cousin, the Ioniq 5, also had the best performance of the year, with 262 registrations. It took the 4th position in the table.
However, the best results of the year were not exclusive to Hyundai-Kia. The Audi e-tron surprised many by scoring 186 registrations in July.
In the second half of the table we have to highlight the Renault Megane EV hatchback, in #12. It received 156 registrations in its first volume month in Dutch countries.
Still worth noting, the stylish Opel Mokka EV crossover appeared in #14, just behind its Opel Corsa EV hatchback sibling. That means that two Opels were in the top 20.
Outside of the top 20, you can tell we’re in the holiday season, with not much to talk about. Exceptions include the good month of the Ford Mustang Mach-E (84 registrations) and Tesla’s Model Y (94 registrations), the best first month of the quarter so far. We can certainly expect a record month for the Tesla midsizer in September.
Looking at the 2022 ranking, the Skoda Enyaq gained a precious advantage over the number two Lynk & Co 01 PHEV and is now the clear favorite for this year’s bestselling title.
In 3rd place, the Peugeot e-208 has shortened the distance to reach the Chinese crossover, so we could see the stylish hatchback outdo it and soon become the new #2.
The Kia EV6 had moved up one spot, to #6, and should soon surpass its stable mate, the Kia Niro EV, as the latter now goes through a generational change.
In #8 we now have the Citroën e-C4 EV, which surpassed its cousin Fiat 500e. With the striking hatchback-that-thinks-it-is-a-crossover still in ramp-up mode, we could see it rise a few more positions in the future. Still on Stellantis, the Peugeot e-2008 EV had moved up one position, to #10, making four Stellantis models in the top 10.
But it is in the second half of the table that we find the Climbers of the Month.
The Volkswagen ID.4 jumped three positions, to #11, which isn’t bad, but then we look up and see that the Audi Q4 e-tron is #7 and the Skoda Enyaq is the leader…. The Volkswagen crossover is thus the third best-selling MEB-based crossover – in a race with three models. And to think that the ID.4 was expected to be the clear bestseller of the three.
The rolling artwork the Hyundai Ioniq 5 was also up three places, in this case to #16, while Volvo’s XC40 EV had a good month, jumping three places to #17. The XC40 EV gave a much-needed boost to Volvo’s sales during this time of a BEV rising tide.
Finally, we welcome the sporty Cupra Born in #19. It joined the table at the expense of its theoretical boss, the Volkswagen ID.3. Volkswagen was again overshadowed by its affiliated companies.
In the manufacturer ranking PHEV-heavy Volvo (9.6%) was beaten and barely holds the lead. It withstood the BEV takeover, but it has a new number two behind it, a rising Kia (9.1%, up 8.9%). Kia outperformed BMW (9%) to take the silver medal (for now). Will the Korean soon be able to reach the Swede and take gold?
Meanwhile, a stable Peugeot (7.6%) sits comfortably in #4, as #5 Skoda (6.6%, up 6.3%) is still an arm’s length away.
In terms of OEMs, Volkswagen Group (19.9%) is in the leading position, but the German car group now has to look back. A rising Stellantis (18.3%, up from 18.1%) could cause problems for the German conglomerate in the second half of the year.
Conversely, Geely-Volvo saw its share fall from 16.3% to 15.9% in July as a result of a slow month from Polestar and Lynk & Co. With PHEVs presumably out of fashion for the rest of the year, and no significant BEV launches in the rest of 2022, one wonders how low the company will go.
#4 Hyundai-Kia (13.2%, up 12.7%) is in 4th place, waiting to see how big Geely-Volvos fall out of favor will be.
Finally, in the 5th, we have a declining BMW Group (10.9%, down 11.2%). It’s nevertheless a safe distance above its arch-rival, Mercedes-Benz Group, as both groups are now suffering from the transition to a more BEV-heavy lineup.
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